Creative

Crisp lets you reach shoppers through highly viewable, eye-catching, shopper-enabled ad formats. Crisp’s mobile-first creative studio helps our designers produce user experiences that seamlessly integrate content from partner sources to provide actionable shopper utility, customized to the shopper, the retailer, and the context.

Add to Calendar

To support date-based events such as store sales, promotions, product launches and more, this is the ad product for you. With a tap, shoppers can add an event date to their phone’s calendar with detailed information, links to incentives, shopping lists and more. 

M-Circular

Circulars and FSI’s are core tactics for retailers and shopper marketers, but the shift to digital requires new ways to distribute them. Crisp displays your circular content in mobile ads as product galleries with images, offers and more. We complement m-circulars with store maps, directions and proximity. We can even highlight if a product is in stock – especially useful for new product launches.

Load to Card 

To help marketers and retailers support loyalty program initiatives, Crisp created its load to card ad capability. Now shoppers can add coupons, offers or any form of value directly to their loyalty cards from within our ads. 

ActiVideo™

Mobile video ads are great for brand advertising, but aren’t very shopper friendly. Not anymore. Crisp ActiVideo allows for the placement of multiple, actionable CTA’s in a video at different points in the stream, allowing consumers to take action on highlighted products or messages. 

Mobile Wallet

Every smartphone owner has an Apple or Android “wallet” on his or her phone. Crisp’s wallet ads support growing digital wallet usage by allowing a shopper to add offers, promo codes, recipes, event passes and more directly to their wallets, with a simple tap. 

Shopping List

With Crisp Shopping List, the mobile ad is more like a mobile app. Once the ad is expanded, shoppers can browse lists of your products, select the ones they prefer, prioritize selections and save a list to their phone’s home screen via an app icon.

Save to Home  

With Save to Home, shoppers can save recipes, mobile web pages, shopping lists and more to their phone’s home screen from a Crisp ad. Once done, shoppers have an icon on their phone that links to your mobile web page, your recipe, you name it – to refer to on their next shopping trip.

Dynamic
Personalization

The most effective mobile ads link creative with customer data. Crisp pioneered Dynamic Personalization, customizing ad creative, messaging and products on the fly based on the customers location, weather, health indices, time of day, behavioral data, and much more.

Splash

Make a Splash! When a shopper nears your store, a Crisp Splash ad will get their attention. These animated overlays are playful, engaging and brief, quickly returning to a banner position where shoppers can take action.

Swipe Away

Swipe Away is a fun way to engage consumers with your ad’s content, improving the prospect of driving a sale. Just swipe your thumb over the screen to wipe away concealing elements like frost, fog, shaving cream, or whipped cream – to reveal your product or offer with a dash of drama.

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